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MSc Wine Business
Burgundy School of Business
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Course Summary
- Type: MSc
- Location: Dijon
- Duration: 16 Months
- Deadline: Ongoing
Course Description
Do you want to broaden your understanding of the wine industry? Would you like to start your own wine business? Our programme's main focus is demand creation with special attention paid to technology, the use of the media and social networks. It was developed in response to feedback from members of the wine sector and it is this commercial orientation - with its particular emphasis on the development of marketing and financial skills as required by entrepreneurial professionals - that is its strength.
Wine entrepreneurs need to succeed within an international context. Our sixteen-month programme offers students an understanding of the requirements of the global market by exposing them to a diversity of cultural experiences and an understanding of the intricacies of world commerce. We draw upon the expertise of an international network of speakers, professionals and academics who will help graduates develop added value to their offer in this increasingly competitive industry.
