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Course Summary

Course Description

The Bachelor of Business Administration (BBA) six-semester program allows students to evaluate the complexity of modern international business organizations, the intricate relationships that exist between businesses, the social frameworks in which they function, and the challenges of administration at all levels. The curriculum is diverse and stresses the application of knowledge within a business environment.

Students explore the principles of accounting, finance, management, marketing, economics, and consumer behavior. The goal of the program is to provide a practical working background that prepares the graduate for immediate entry into a management position.

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