MBA Marketing

Marketing is a creative and fast-moving business function where strong leadership skills are a prerequisite for those wishing to progress to senior management level. The MBA (Marketing) will significantly enhance your ability to deliver and develop brand strategy, lead brand communications and identify the research requirements needed to achieve a clear understanding of the market environment. The programme will provide you with strong knowledge of the marketing development process including strategy formulation, consumer insights, creative evaluation, media and production. It will also focus on your analytical and communication skills, ensuring you can articulate complex information in meaningful ways to a wide variety of audiences.