MSc Strategic Marketing

Course Summary

• Type: MSc
• Location: Grenoble, France
• Duration: 1 Year
• Deadline: Ongoing

Course Description

The MSc Strategic Marketing is designed for professionals who are already familiar with marketing concepts.

The program will expose students to a wide variety of advanced knowledge and promote understanding of current and multifaceted strategic challenges facing marketers from a conceptual and applied perspective.

The program prepares participants for senior marketing roles within organizations by developing skills needed to formulate, implement, and evaluate long-term, organization-wide marketing decisions.